ARJAN BRAAKSMA, the founder of agency BUROBRAAK, builds brands by adding visual perspective. His curious mind and collaborative approach has ensured him a rich design and branding experience. This experience ranges from working for global retail companies to local theatre groups, and from developing architectural concepts & exhibitions to typographic design projects. This diversity enables him to provide objective and in-depth insight into brand design.
Arjan manages the work environment with an open-minded spirit. Whilst providing his clients with further insight he takes a profound approach in gathering information, whilst keeping a light hearted mood. He directs design processes in a flexible and holistic manner. His goal is to guide clients through the design process using refreshing pragmatism and persistence – delving deep to reveal their true colors. During this process, both parties can develop and grow together to ensure and exciting journey and impact-full result.
In addition to directing businesses on their way to (re-)discovering their brand core, Arjan also teaches graphic design at various colleges where he helps students discover and nurture their core talents as future creatives.
Arjan graduated from the Design Academy, Eindhoven in 1996 and has studied in London. He has worked for various design agencies in New York, Rotterdam and Amsterdam. In 2004 he launched the agency BUROBRAAK in Amsterdam.
(photo Bob Aardewerk, 2012)